tuzio sorano towel warmer in bathroom

Heated Towel Rails: The Perfect Winter Warmer

Did somebody say cozy night in? As the cold weather creeps upon us, staying in is the new going out. But for many, a cozy washroom is one of the most difficult interior design goals to achieve. If your bathroom isn’t that at-home sanctuary you dream about: a heated towel warmer might be exactly what you need. 

Chic yet functional, a heated towel rack delivers spa-like comfort to your home, every single day. But that’s not all. There are a whole host of benefits to heated towel rails: reduced laundry, lowered energy bills, and more. Trust us, a towel warmer is a prudent investment – here’s why:

Warm towels on demand

Soft, warm towels waiting for you as you step out of the bath or shower – who’s going to say no to that? This might be the obvious point, but the luxury of warm fluffy towels cannot be understated. Whether you want to drape your towels, or maybe fold them on a gorgeous heated shelf like the Novi: expect your everyday routine to be completely transformed with the comfort of a towel warmer. 

Secondary heat source

Heated towel rails don’t just keep towels toasty – they’ll turn your entire washroom into a warm and inviting space. Depending on the model, your towel warmer can act as a secondary heat source, making cold, damp washrooms a thing of the past. They work with programmable timers too, so you can have the added convenience of heating your bathroom when it best suits you. 

Less laundry

Something we can all get behind! A key benefit of heated towel rails is the reduction of bulky towel wash loads. As you’ll be able to heat your towels the moment you’re finished with them, you won’t need to worry about damp towels taking up the wash basket. 

More flexibility 

Unlike traditional radiators, towel warmers come in all kinds of shapes and sizes. This means you’ll have far more flexibility when it comes to installation. For small areas that aren’t suitable for radiators and plumbing – a compact electric towel warmer can offer the perfect solution, delivering warmth and comfort to your everyday routine at the fraction of the cost and effort. 

Statement design feature 

Last but not least, towel warmers can deliver a seriously stylish focal point that you didn’t know you needed. Take the gorgeous Sorano (pictured above) – a statement feature that speaks the language of the ultra-minimal design scheme. They complement just about any style; so whether you’ve got a modern or vintage vibe going on, there’s a towel warmer to add depth and character to your interior decor. 

Warm up with ICO

We’re passionate about bringing beautiful bathrooms to homes across North America. Our towel warmers are designed to enrich lives through comfort, luxury and design.

ICO is proud to offer generous warranties and first-rate customer service. We work together with trusted dealers to bring affordable luxury with contemporary and classic designs to you. If you want to learn more about towel warmers, browse our collections or find your nearest ICO dealer.

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